Get To Know Major
Chauniqua "Major" Major is a values-driven communications strategist who helps good brands thrive. She is the founder of Whatever’s Good PR + Marketing, a woman-led agency specializing in nonprofits, retail and restaurants, and corporations on a mission to do good. Her team works with organizations across the country to craft authentic, ethical messaging through their proprietary framework, Communicating with Dignity.
With nearly 20 years of experience in media relations, strategy, influencer marketing, community engagement, and crisis management, Major has partnered with startups, nonprofits, and global brands including Carnival Corporation and Amazon. She is also the founder of Major’s Project Pop, a nationally recognized popcorn company featured in Forbes and Business Insider, with partnerships including Netflix and more.
With Whatever’s Good, you’ll get an experienced publicist, strategic thinker, creative executor, and an excellent writer with a heart for doing what’s right.
Favorite News Outlet: NPR
Favorite Drink: Iced ginger tea, hold the sugar
Favorite Things to Do: Spend time with my family and workout
Client Experience at a Glance
Good Thoughts
“The communications team at the Diocese of Central Florida had the pleasure of working with Whatever's Good PR + Marketing for the promotion and coverage of the consecration of Bishop Justin S. Holcomb, and I must say, it was an exceptional experience. From the very beginning, their team displayed a high level of professionalism and expertise in handling the event's publicity. They were incredibly attentive to our specific needs and vision, ensuring that the message conveyed was accurate and impactful.
Their thorough work not only resulted in network affiliate news coverage and an op-ed in a major newspaper but also a proclamation from Orlando Mayor Buddy Dyer emphasizing the significance of the consecration of the fifth bishop of the diocese. Their attention to detail and commitment to delivering a great experience truly set them apart. I would highly recommend Whatever's Good PR + Marketing for any PR and marketing needs; they exceeded all expectations and made the consecration of Bishop Justin S. Holcomb an unforgettable event.” - Erik Guzman, director of communications, Episcopal Diocese of Central Florida
"Major has consistently demonstrated the highest caliber of character and strong, smart, strategic leadership skills on every account and project in which she is involved. She has served as a reliable member of our leadership team, reflecting self-starter initiative to undertake multiple juggling responsibilities in addition to always being a collegial and cooperative productive and prolific teammate." Ron Sachs, founder and CEO of Sachs Media
"Major is a consummate PR professional, always representing each of her clients with grace and enthusiasm. Each time I’ve reached out to her for materials, she has responded quickly and efficiently, providing me with exactly what I need, and always with a smile. I also appreciate her follow up. After I attend an event that she’s organized, she’s always quick to email or call to make sure that I have everything I need. Working with Major is always a pleasure." Brook Fehr, former group editor of WhereTraveler
“Whatever's Good PR + Marketing has been a great partner for our firm, Made To Maximize®️. We have worked on dozens of projects and campaigns over the years and each one has been a great fit for our team. Whatever's Good only works with quality clients that operate with integrity and it's always well positioned for our standards! If you choose to work with their team you'll be glad you did and you'll get more than what you pay for with all the knowledge, experience, connections and leadership that come along with their offers. Connect with their team ASAP! Jerred Mason, Made to Maximize
“Bottom line, Major is the real deal! Worked with her on start-up and major corporation business and her portfolio of diverse skills enable her to take a 360 view of her client needs. She’s fun and positive to work with, and wise beyond her years in the communications space. She is going to do great things for both the community and her accounts for a long time to come.” Alex Vergara, former ESPN Wide World of Sports, Marketing/Tech, Director | Founder, AV Consulting Group, Orlando
"When I worked with Major, I loved how she would push me and think out of the box to promote the restaurant. She always took the extra step and was always up to date with the trends. She was organized with our meetings and always had an agenda. She made my life a bit easier, and she kept me in the loop. I felt great with her leading my account." Katerina Coumbaros, co-founder of Meraki Food Group
Speaking Engagements + More
Check out some of my favorite interviews and speaking opportunities: